Wednesday 10 June 2009

#canneslions



Well I had no idea that Microsoft had sponsored the Cannes advertising festival for the last eight years but despite that had joined up with the Facebook group this year in case it proved a useful resource. They've got a hashtag on twitter for the event so adding #canneslions will update there site over here.

Furthermore after my seminal Microsoft Live post (or was that semenal?) they've leveraged their own resource and got a profile page for additional networking and social media utility although they so need to get some bad boy action into that site to add some zing.
Frankly after this post I feel that their endline "You dream it, we deliver it" resonates a bit closer to home. Don't marketing people get the whole 'we're-taking-the-piss' endline yet? ;)